In what could be called the slowest response to the Facebook community yet, Hillary Clinton finally got her own Facebook application today, 6 days before what is arguably her most critical step in the primaries…and it’s not even from the campaign.
The “Go Hillary” application is designed to unite Hillary supporters, recruit them to sign up more supporters, contribute, make calls, host events and compete with each other for points based on their activism. Unfortunately, the application is probably too late to have any real impact on the primaries.
Obamahas over 640,000 supporters on Facebook, while Clinton pulls in 125,000. The lack of support could be a result of low youth support in general, but is no doubt aided by the lack of opportunities to funnel the youth support online. Obama’s application has a Digg-like rating system of news, videos and other Obama tidbits. It also places a nice box on supporters’ profiles indicating their support of the candidate. Clinton’s doesn’t appear to do any such thing, at least for this user.
In this case, once again, Obama is the Mac and Clinton the PC. Too bad, for such a great candidate.