Tag Archive for: election08

The Hompeage of Change

06 Nov
6 November 2008

Obama-Biden Transition WebsiteIt’s not yet 48 hours since Barack Obama was projected the President-elect of the United States, and his transition team has launched the homepage of his Change movement, change.gov.  What will he do with it?  We can be sure that it won’t merely be used as a static repository of news releases and policy platforms.  His campaign revolutionized the way a Presidential candidate interacted with his supporters through the Internet and it certainly won’t stop now.

However, his new media team will certainly encounter antiquated hurdles set up years ago to regulate government use of the Internet.  Will White House servers stand up to the traffic load? They’ve had a rocky start so far.  Will broadcasting Presidential communications over third-party systems like YouTube and UStream be permitted?  Congressional offices are still prohibited from using YouTube on their official websites, even though few follow this rule.  How will the National Archives and Records Administration handle the countless new ways of communicating his message?  It’s not a matter of filing memos and official documents into cabinets anymore, as we learned quickly with the Bush administration.

Change.gov, looking very similar to barackobama.com, may not have much going on at the moment, but it absolutely sets the tone by first asking for stories from its visitors.  It says a lot that the very first function of the site is to listen to American stories of the election and what it means for them.

It is clear me that despite the hurdles and challenges of transitioning an online campaign from the limitless bounds of private operation to the often musty and choked corridors of government bureaucracy, that his administration will stop at nothing to engage the populace in their government in ways we’ve never before seen.  There’s so much more to come.

Palin Countering YouTube

01 Oct
1 October 2008

Republican nominee for Vice President Sarah Palin has been taking a beating from her interviews with Katie Couric on CBS.  The clips on foreign policy, newspapers, supreme court cases and domestic issues have become viral hits this week, all of them exposing the less-than-prepared side of Palin.

Well, it appears the campaign has gotten smart and started advertising on YouTube, no doubt looking for keywords matching Palin and CBS, ensuring that their ads will appear next to the damning videos.  Good thinking, but it offers an interesting juxtaposition.

Website Fail

29 Aug
29 August 2008

This morning, John McCain is announcing his running mate.  If I were making the biggest announcement of my campaign, I’d make sure my website works.  It has looked like this for about two hours.

Update: Well, it was fun while it lasted.

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